Spa Sensations Case Study
Spa Sensations uses IgnitionWeb to build relationships with customers, consultants and revenue targets online.
COMPANY
Spa Sensations Ltd.
DESCRIPTION
Spa Sensations is a direct sales organization that sells premium quality, aromatherapy-based spa products and accessories, exclusively through a distribution channel of independent consultants.
BRANDING STRATEGY
Create the feeling of a Spa to position the products as part of a relaxing lifestyle in order to impress customers on their quality and potential consultants on their sales opportunity.
WEB STRATEGY
The entire interactive strategy was to assist and grow the consultant base usage and productivity-boosting tools to help them increase their sales.
IGNITIONWEB MODULES
Administrator Manager, Media Centre, Easy Text Editor, Boutique Manager, Site Statistics
IGNITIONWEB CUSTOMIZATION
Complete customization of the e-commerce system was necessary to allow for integration with Bean Stream, a third party transaction processing. Further customization was done to integrate with Simply Accounting software and to ensure consultants received credit for online orders made by their customers.
RESULTS
Ease-of-use and Consultant confidence in the system helped create rapid application acceptance and the conversion to Web ordering has happened at a much quicker than expected rate.
Spa Sensations Ltd.
DESCRIPTION
Spa Sensations is a direct sales organization that sells premium quality, aromatherapy-based spa products and accessories, exclusively through a distribution channel of independent consultants.
BRANDING STRATEGY
Create the feeling of a Spa to position the products as part of a relaxing lifestyle in order to impress customers on their quality and potential consultants on their sales opportunity.
WEB STRATEGY
The entire interactive strategy was to assist and grow the consultant base usage and productivity-boosting tools to help them increase their sales.
IGNITIONWEB MODULES
Administrator Manager, Media Centre, Easy Text Editor, Boutique Manager, Site Statistics
IGNITIONWEB CUSTOMIZATION
Complete customization of the e-commerce system was necessary to allow for integration with Bean Stream, a third party transaction processing. Further customization was done to integrate with Simply Accounting software and to ensure consultants received credit for online orders made by their customers.
RESULTS
Ease-of-use and Consultant confidence in the system helped create rapid application acceptance and the conversion to Web ordering has happened at a much quicker than expected rate.
